Noble trees seem to have a spirit and a soul, an energy drawn from the Earth that radiates, comforts and protects. The oud grows in the heart of these trees. This process can be compared to that of an oyster which creates a pearl. This rarely happens, and this is why oud costs more than gold. Its unique scent is rich, deep, strong and intense. OUD DU JOUR is a master creation, where the many ingredients are perfectly blended with the oud into a magnificent, soft and sunny fragrance. It stays beautiful and discreet all day, without being overwhelming or fading.
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